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“Potter” e-book sales topped $1M

March 27th was a wonderful day. The Harry Potter e-books were finally for sale! After some trepidation about whether or not people would be able to calculate the revenue that the e-books were bringing in, Pottermore CEO Charlie Redmayne had released some amazing news. The e-book sales were worth “over $1M” in the first three days following the March 27 publication. Redmayne said that “sales were ahead of the firm’s expectations prior to launch date”.

Courtesy of TheBookSeller, Redmayne calculated some total figures surrounding the e-book sales:

The number means that the digital versions of the Harry Potter titles may have out-sold their print equivalents during that launch week. According to Nielsen BookScan, the seven Harry Potter print books brought in £36,000 in sales across bookshops that week, with total spending on the books so far this year at £588,000, but the worldwide figure would be much bigger. In the UK in 2011 the backlist titles brought in sales of £4m, from sales of 530,000 individual books sold. In the US Nielsen BookScan measured 1.6m units of the Potter books sold in 2011. Redmayne said: “We had budgeted for a much lower figure, I had looked at the physical sales of the books, and tried to anticipate what proportion of sales would be digital, and that there was a certain amount of pent-up demand, but it surpassed anything we anticipated.” He said post-launch the figure had “settled down” but continued to exceed predictions. “It is still running at a much higher rate than I was anticipating, even for the launch. It is still surpassing anything I’ve ever seen for e-book sales.”

Redmayne did not reveal the most popular selling single story, but rather the top selling feature was the “bundle” package, which includes the entire HP set at a discounted price. If you have not already purchased your Harry Potter e-books, you can do so here. We will continue to bring updates as we receive them regarding the e-books. I already purchased mine, have you? Happy Easter to all who celebrate, and if you don’t then Happy Sunday!

Several new interviews with David Yates, David Heyman, David Barron and more

Over the last week or so, during publicity events for the WB Studio Tour, Harry Potter cast and crew have been giving all sorts of interviews, and many of these have sprung up around the web. We’ve picked out a selection of interesting ones for you to read, watch or listen to below.

Firstly Dan Dark, Managing Director of Leavesden Studios, was at a roundtable interview attended by Hypable.com, who of course discussed the Tour, including when they began planning it and protecting the old sets in anticipation of it, the quality of the staff, and return value for fans. Get the whole story »

New Promotional Stills of Jessie Cave in “Mary Rose”

Harry Potter star Jessie Cave, who played Lavender Brown, is in the DogOrange theatre company’s production of Mary Rose. New promotional stills, courtesy of Snitchseeker.com, and a trailer can be seen below.

The play, which is adapted from the novel written by Peter Pan author J.M. Barrie, is a supernatural story of love, lost innocence and the parallel world of the dead. Time Out had this to say about the play.

A scrupulously detailed, gripping, genuinely goose-bump inducing vision of this high Victorian ghost story … director Matthew Parker’s sterling cast, and his sure, hugely inventive dramatic touch generate an impressive, lingering impression of real loss and longing.

The play runs from now until April 28, 2012 at Riverside Studios in the UK. If you reside in London or will be there during this time, you can purchase tickets for the show here.

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